Pinterest · Product & Business Case
Design and Evaluate a Home Carousel
TrueInterview
October 7, 2026 · 1 min read
Pinterest is weighing a horizontally scrollable carousel placed at the top of the Home feed, in the style of Instagram Stories. The carousel could highlight recently saved Pins, recommended Pins, or topic-based collections. As a Data Scientist, describe how you would assess this feature through product, analytics, and experimentation lenses. Your response should cover:
- Which product goal or goals you would clarify first, and how those goals would reshape your evaluation approach.
- The primary, secondary, and guardrail metrics you would choose. Be specific about trade-offs among metrics such as module CTR, overall Home CTR, saves, downstream engagement, session depth, retention, and advertising or monetization impact.
- The events, dimensions, and logging you would set up to support the analytics system for this feature.
- How you would plan an A/B test or staged rollout, covering the randomization unit, exposure definition, novelty effects, power / minimum detectable effect, and likely sources of bias or confounding.
- If the feature ships and overall Home-page CTR drops, what are the most likely explanations, and how would you tell apart a logging bug, a denominator effect, cannibalization of the existing feed, segment-specific effects, or a genuine product regression? Overview: This question tests a candidate's skill in product analytics, experiment design, metric selection, and instrumentation for measuring the effect of a new UI feature.
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